Experience Genesis Impact Sports

Featuring a state-of-the-art shooting range, on-site and online gun shops, and a selection of firearms training courses, Genesis Impact Sports is the premier shooting facility in Appleton and the Fox Valley.

A person firing a handgun down range at targets

Wisconsin’s Longest Indoor Public Range

Wide Selection of Firearms and Accessories

Professional Instruction and Training

Focus on Safe and Ethical Use of Firearms

  • Cutting-Edge Shooting Range

    Shoot With Us

    Unleash your shooting potential at Genesis Impact Sports, home to Wisconsin’s longest indoor public range. Located in Appleton, our facility offers 100-foot lanes and is equipped with advanced sound suppression and climate control for a comfortable shooting experience. Elevate your proficiency using the drills available through our on-range software, or attend one or our weekly shooting events for a truly immersive experience. Visit as our guest, or choose between our individual, family, and VIP memberships.

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    A guy is shooting down range
  • Professional Firearms Training

    Train With Us

    Elevate your shooting prowess with our professional firearms training. We provide a selection of specialized classes, each thoughtfully designed to enrich your expertise. Additionally, for a personalized learning experience, we offer private shooting lessons. Our seasoned instructors are committed to honing your skills and boosting your confidence as a responsible firearm owner. Whether you’re a novice or an experienced shooter, our firearms training equips you with the necessary knowledge and skills to thrive.

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    Tactical training at Genesis Impact Sports
  • Location & Hours

    We’re conveniently located in the heart of the Fox Cities, making us easily accessible for all of your shooting needs. Our range features a state-of-the-art facility and a variety of firearms and accessories available for rent.


    327 Randolph Dr. Suite D
    Appleton, WI 54913


    Monday: Closed
    Tuesday: Closed
    Wednesday - Saturday: 10am – 8pm
    Sunday: 1pm – 6pm
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    Two hand guns on a table with bullets

    Have Questions?

    Still have questions about Genesis Impact Sports? We've assembled some of the most commonly asked questions from our customers